Priya Prakash Head of Mobile Phones UX Design Nokia |
When we were thinking about how best to celebrate the 10th anniversary edition of MEX, it seemed entirely natural to ask Priya Prakash to return to present the opening session of the event. Her 2009 MEX session on balancing commercial imperatives and the purity of user experience was universally enjoyed and it is a great pleasure to welcome her back after two and half years to address Pathway #13 on quiet design principles. Priya joined Nokia in 2009 and worked as Creative Director for User Experience. She was later appointed as Head of Series 30 and Series 40. Currently as the head of Mobile Phones UX Design, she leads an international team of designers who are passionate about making high-end experiences accessible and affordable to billions of people globally. Priya enjoys designing for billions of people and helping to improve their daily lives through the ways they can use their mobile phones. She is passionate about crafting simple and fun design to enable people to use innovative tools, conversations and experiences. Before Nokia, she has worked in various roles, such as interaction designer, implementation manager, creative director, innovation executive, saleswoman, entrepreneur and head of product. When not working, she is fascinated by mundane habits and daily behaviours. Prakash is a RSA fellow with a MA in Interaction Design from Royal College of Art. |
Ben Medlock CTO and co-founder TouchType |
We invited Ben to MEX after watching how his deep knowledge of user behaviour, language and mobile technology led to the creation of one the great Android success stories: SwiftKey. Ben's team developed the popular SwiftKey application for Android, using A.I. to improve the experience of typing on mobile devices. His session at MEX will focus on Pathway #12, investigating the emergence of 'inference technologies' to model the decision making abilities of the human brain. The talk will touch on the philosophy of cognition and look at some of the tools available for tackling inference problems. After completing a PhD at Cambridge University in computational linguistics, Ben co-founded TouchType, an innovative London-based tech company building next generation text entry software for mobile devices. |
Jim Kosem Designer Halfman Research and Design |
Jim comes to MEX to share a particularly challenging experience, where he worked for several years to build a digital monument for victims of war crimes. The resulting project focused on the audible channel of mobile devices to help children understand and learn from their country's history. Jim grew up in a family of engineers but somehow ended up in art school, and has been working on everything from design research for mobile devices to snowboard graphics ever since. Most recently a research associate at Horizon Digital Economy Research and lead mobile user experience designer for Samsung Design Europe, Jim also worked for and with a wide range of clients including Microsoft Research, The British Music Experience, Playfish/EA Games and Google. His focus, whether working with genocide survivors in Rwanda, European retirees, British teens or London skateboarders, is about making this whole modern mess that is design, technology and services liveable and meaningful. |
Alexander Asseily Chairman Jawbone, State |
We asked Alexander to join MEX after being inspired by the beautiful design of the Jambox, Icon and Era accessories developed by Jawbone. He will help provoke new ideas in Pathway #10, as well as touching on the issues of Pathway #5 through his work on the UP personal health product. He is is founder and Executive Chairman of London startup State, a global opinion network. Alexander was also the founding CEO of Jawbone (Aliph) and continues to serve as its Chairman. Jawbone is the world leader in mobile lifestyle products including Jawbone Icon and Era headsets, the Jambox speaker and UP personal health solutions. Alexander grew up in Beirut and London before receiving his BSc & MSc in Engineering Design at Stanford University. |
Charles Lilley Managing Director HealthSystems Group |
Charles brings special insight to MEX, with a background combining nearly 40 years in healthcare and IT systems. His knowledge and experience will help guide and provoke discussion in MEX Pathway #5 on best practice mobile healthcare experience. He was involved in major public sector modernisation and the Integrated Service Teams initiative within Cabinet Office. He led a review of the Social Exclusion Unit for the former Prime Minister, Tony Blair. He also worked with Matthew Taylor on an Institute of Public Policy Research study on Public Private Partnerships. He has had a number of jobs including chef, factory worker, buying and selling motorcycles (he loves and races Italian motorcycles) and selling insurance door to door. He started in the NHS in 1972 as a gardener and grave-digger in a psychiatric hospital; he then became an NHS management trainee based in the South East of England. Charles is an ardent advocate of greater patient involvement in care and self-management of conditions. A key step he promotes is patients having access to, and being custodians of their own medical information so as to enable self-management of their conditions. He is a passionate advocate of the use of technology from surgical robots to device technology in the provision of care. Charles is a serial entrepreneur and has served as a director and senior executive of both public and private companies and built his own businesses. He is currently Group Managing Director of HealthSystems Group. |
Gavin Evans Co-founder, Director Digital Accessibility Centre |
Gavin will be sharing his experience as co-founder and Director of the Digital Accessibility Centre (DAC), helping MEX participants to understand the challenges faced by individuals with disabilities when using digital devices. This insight will provide valuable grounding for all of the Pathway areas, informing the working sessions and overall debate at MEX. Gavin's work spans public sector and private sector organisations. This includes working with media organisations such as Sky, BBC and currently consulting on all accessibility issues for online products at Channel 4. The Digital Accessibility Centre as a whole works with some of the UK's leading banks such as Lloyds TSB and Nationwide, auditing and consulting on the disabled user experience to ensure that the products are fully inclusive. The DAC is a not-for-profit social enterprise ensuring that all web and mobile products can be used by disabled people and in doing so provides employment opportunities for individuals with disabilities. |
Jason Mills Editor, Web Development ITV News |
Jason comes to MEX from the world of broadcasting, intrigued by the challenges and opportunities of using mobile devices in his industry. He is a TV and digital journalist with 20 years experience. He's worked with some of the biggest names in television news and for all three main news broadcasters in the UK: ITN, the BBC and Sky. His career began at the BBC as a reporter and producer, and helped launch the BBC News Channel in 1997. After a stint at Sky, he moved to ITN where he edited all ITV's main bulletins, including the evening news and News at Ten, both of which won the RTS News Programme of the Year Award under Jason's tenure. As digital became increasingly important, he took over the newly created role of editor of web development, responsible for the digital strategy for ITV national news, encompassing social, web and mobile. He is currently working with ITV to re-develop the ITV news web-site in early 2012, and mobile news gathering and broadcasting will be a core part of that. Jason wants to see how mobile can help us remove the shackles of broadcasting and allow his teams to file anything, from anywhere, at anytime. |
Andrea Lewis Digital Project Manager FACE |
Andrea's knowledge and understanding of user behaviour will help shape Pathway #12 at MEX, where we explore how improved understanding of innate behaviours enables better experiences. She holds an MSc in CyberPsychology and graduated from Harvard with an undergraduate degree in Psychology. She is a usability and user experience researcher and has worked across the media industry in project management and digital product strategy roles. For more than 10 years, Andrea has worked with brands such as MTV, VH1, Reebok, Virgin Media, and Dell to develop robust online experiences and mobile applications. She thrives on developing immersive and engaging digital products and has a healthy respect for robots and video games. |
Andrew Muir Wood Planner Plan Strategic |
Andrew has worked with MEX on a number of occasions, as a researcher, a speaker and a facilitator. He continues to be fascinated by the new experiences that can emerge from the dynamic relationship between technology and society. At the December 2011 MEX, Andrew leads the work on Pathway #11, looking at super local interactions in his speaking session and as a facilitator. He is a user experience planner at Plan Strategic in London. Previously he completed a PhD at the Design Management Group at Cambridge University's Institute for Manufacturing which examined the patterns and drivers of change in fashion and technology that are embedded in the design of consumer products. |
Lindsey Green Partner Frankly, Green + Webb |
Lindsey works with cultural and historic organisations, helping them to use mobile's unique capacity to deepen engagement through learning and play. She will be delivering a session at MEX as part of Pathway #9, looking at ways in which audio and tactility can shape mobile experience, drawing on examples from cultural organisations from around the world. Lindsey has more than decade of experience in digital, creative learning and mobile user experience design. She has worked with some of the most innovative cultural organisations to deliver some of their most innovative projects, leading projects for Tate, English Heritage, the Science Museum and National Palace Museum, Taipei. |
Alyson Webb Partner Frankly, Green + Webb |
Alyson helps cultural organisations experiment with mobile, designing experiences that help audiences interpret and connect with complex stories, objects and environments often through audio. Alyson will be delivering a session at MEX as part of Pathway #9, looking at ways in which audio and tactility can shape mobile experience drawing on examples from cultural organisations from around the world. Alyson has spent over 20 years designing mobile experiences much of it using audio. Her achievements include devising the content experience for the BAFTA winning Tate Handheld Guide and the UK's first museum app - Love Art for the National Gallery. |
Ben Scott-Robinson Founder, Creative Director We Love Mobile |
Ben Scott-Robinson brings huge creative energy to MEX. After winning the very first MEX Innovator of the Year Award in 2008, he has returned on several occasions, each time challenging people to think differently about the future of mobile experiences. This time he will touch on several Pathway areas, sharing practical examples and insights. He is a founder of We Love Mobile and has been working in mobile since 2001 following a successful creative career in digital. His mobile career started at Hutchison Telecom, where he was responsible for the user experience for their integrated messaging platform and the travel and music online products. He then spent over three years as a senior consultant for the Orange Group Design and Usability team. Ben is one of the mobile industry's leading experts in creative user experience. He is also an evangelist for pushing creative boundaries on mobile and is responsible for the creative direction and delivery of the agency's work. |
Marcus Hoggarth Design Director Native |
We invited Marcus to MEX for his deep knowledge of mobile accessories. Marcus has been helping shape the consumer product and mobile landscape since the mid-1990s. Initially with telecoms technology start-ups such as Pogo where, as Head of Design, he was responsible for design and new product development of its innovative GSM web-enabled mobile communications devices. Since 2003, as director of Native design, he has been creating iconic products and experiences for some of the world's most successful companies and brands. His session at MEX will focus on Pathway #10, looking at how smart accessories can transform the mobile user experience. His work in the audio accessories for mobile, including designs such as the award winning Zeppelin iPod dock for Bowers & Wilkins, gives him a unique perspective. Bringing his extensive commercial experience of taking complex technology-led products to market, Marcus is both a superbly gifted creative and a natural team leader. He has driven hugely influential innovation, product development and design programs for TomTom, B&W and Orange, winning numerous industry awards for his designs, including iF, D&AD and Gold IDSA. |
Angel Salazar CEO AIDA Technology |
Angel Salazar comes to MEX to share his knowledge of using mobile healthcare technology to put customers in control of their own wellness. He recently co-founded AIDA Technology, a platform enabling the orchestration of services and apps supporting the next generation of personal health and wellness portals. With a PhD from the University of Manchester, Angel is a senior lecturer in the 'Marketing, Operations and Digital Business' Department of the Manchester Metropolitan University Business School and a visiting academic at the Massachusetts Technical Institute's Sloan Management School, Eindhoven Technical University, and Universities of Jaen and Pablo de Olavide in Spain. He is an expert on business model innovation and, more recently and by necessity, a user experience practitioner. He has also worked as a health information management consultant for the Pan-American chapter of the World Health Organisation, during the first waves of health reform and liberalisation in the mid 1990s. He runs the Technology Venture series in Manchester, which brings together academics, entrepreneurs, investors and policy makers. His first computer was a RadioShack TRS-80, progamming in BASIC and Assembler, and his largest program so far, a bedside patient monitoring networked system written in C++ in the early nineties. |
Isobel Demangeat Product Manager / UX Researcher Qualcomm Cambridge Research (CAMRAD) |
We invited Isobel to MEX to share insights from her recent study of augmented reality, responding to MEX Pathway #11. Isobel's experience, interaction design and user research encompass the full spectrum of digital interactions, with a strong focus on mobile applications. Her passion and vision for good user experience comes through the understanding of users and their motivations via observation and interaction with real users and theirenvironment. Isobel has been an enthusiastic member of the Qualcomm Cambridge UX team since 2005 and has worked on a broad range of UX projects from mobile application stores to intelligent user profiling. Coming from an industrial design background, her practical experience has encompassed all key aspects of UX: graphic design, interaction design, user testing, user research and ideation facilitation. As part of Qualcomm Cambridge Research (CAMRAD), Isobel runs a dedicated user testing lab and champions the use of real-world contextual inquiry as a vital part of the user research and ideation process. |
Nicholas Wheeler Founder Ven2Media |
We invited Nicholas to MEX because of his vast strategic experience in driving the evolution of media formats, which will help provoke new ideas in MEX Pathway #2. Nicholas has had a transmedia career working in newspapers, radio, television and new media. For the past eight years he built ITN's multimedia proposition from scratch into a successful stand alone business, always making sure the company was in the forefront of latest thinking. Under his leadership ITN was the first with video news on 3G, first with a made-for-mobile video news channel and among the leaders to switch from paid-for models to advertising funded. He left ITN last year to work on new ventures after more than 30 years in various corporate roles. Prior to his new technology conversion in 2002 Nicholas ran radio stations LBC and News Direct and before that was Programme Controller at Capital Radio. During ten years at Capital where he carried out a number of roles he was also responsible for starting an award-winning evening news and showbiz programme The Way it Is. |
Mo Firouzabadian Head of Connected Devices Lumata |
Mo comes to MEX to explore the how consumers experience media across multiple digital touchpoints, focusing on the themes of Pathway #2. Mo Firouzabadian is Head of Connected Devices of Lumata. He leads Lumata's social content solutions for hardware manufacturers and operators. Prior to Lumata, Mo was at Buongiorno, leader in mobile connected life, responsible for Buongiorno's business to operator product offering globally, as well as opening Buongiorno's operations in Turkey. He has worked across strategy, business development, product development, technology, marketing, CRM and organisational transformation. He has been working with the top global hardware manufacturers, wireline and wireless telecommunication companies, media companies and FMCGs. Before joining Buongiorno, Mo worked at the start-up ZedGravity focused on monetising narrow-band networks with rich media communication. |
Christoph Raethke Entrepreneur in residence MagiTact |
Christoph is working at the leading edge of gestural interface developments, bringing to MEX his insight into the new MagiTact technology. He has worked in digital projects and content since 1996, founding his first startup in 1999. Since 2002, he's been particularly involved with the mobile internet industry and co-founded the Berlin chapter of MobileMonday in 2008. He continues to organise and host MoMo Berlin's quarterly events, with a mission to make the industry more transparent and accessible. In 2010/11, Christoph ran the inaugural semesters of the Berlin Founder Institute, helping entrepreneurs to shape their ideas and businesses in ways that make them sustainable and fundable. He's an advisor specialising in making the startup scene's innovative drive accessible for big corporations. As an industry expert, Christoph loves to share his experience and contacts to support digital entrepreneurship whenever possible. As an entrepreneur, Christoph believes he has found The Next Big Thing to shape the future of digital usability: MagiTact. |
Jo Rabin Co-founder MobileMonday London |
Jo has led numerous Pathway teams at MEX, guiding his groups to the creation of new ideas and advancing the state of mobile user experience for the community. He returns to MEX as the facilitator for Pathway #10, where he will lead the work on transforming mobile experience with smart accessories. As well as being co-founder and director of MobileMonday London, Jo is a consultant CTO providing technology strategy and development management with a focus on mobile and publishing. His experience includes being CTO at dotMobi, Flirtomatic and at Reuters Mobile. Between 2005 and Jan 2011 he co-chaired the W3C Mobile Web Best Practices Working Group, and was editor or co-editor of lots of mobile-related W3C Notes and Recommendations. While at Reuters, Jo developed the first version of the news industry interchange standard, NewsML as well has being responsible for the development of the Reuters foreign exchange dealing system. Before that he helped start the UK's first public electronic mail system, Telecom Gold. |
Stephen Haggard Director Cambridge Personality Research |
We asked Stephen to lead Pathway #5 at MEX, examining best practice for mobile healthcare, because of his huge experience developing tech solutions for information audiences. Stephen's own journey to new platforms started in 2001 after stepping down from journalism as Editor of BBC Newsnight, and becoming the Executive charged with modernising the BBC's 30-year old partnership with the Open University. He pioneered the push of rich media content onto mobile platforms with TV brands such as 'Coast'. Stephen joined the New Media division of Mentorn, producers of Question Time and many other iconic factual services, in 2005. In this role, he won and carried out dozens of innovative multi-screen projects to transform content-delivery for media, universities, healthcare and Governments. He has recently completed a TSB-funded tech research project to develop agent-based UIs with artificial personalities. Stephen also follows the mobile story in Africa, and advises the GSMA working group on Mobile development initiatives. His new venture Cambridge Personality Research is a data product spun out from University discoveries. The company optimises UX on all platforms by predicting each user's personality. |
Claire Rowland Head of Research Fjord |
Claire leads Pathway #2 at MEX, facilitating the team as it creates new ideas in response to a specific MEX challenge. We invited her for her extensive experience of service design and her deep understanding of user research. Claire is Head of Research in the London office of Fjord, an international digital service design agency. She has worked extensively in user experience research and design for companies such as Flow Interactive, Razorfish and Seren. Recently her focus has been on a shift in user experience from the desktop toward services delivered through multiple platforms of widely differing form factors and the cloud. Her research and recommendations relate to what this shift means for what users expect from their devices, and what effective design, across platforms and the cloud, looks like. |
Norbert Metzner Research Director MEX |
Norbert is the driving force behind the research and agenda for MEX. His previous leadership roles at Vodafone, T-Mobile, Option Wireless and, more recently, as principal of his own consulting practice provide in-depth knowledge of digital industry and mobile user experience. Norbert's unrivalled practical experience channels the MEX initiative towards tangible, valuable outputs from each event. |
Marek Pawlowski Founder MEX |
Marek leads the development of the MEX initiative and PMN's research and consulting business. Since founding PMN in 1995, Marek has focused on helping digital industry improve its understanding of customers and translate that understanding into better user experience. He speaks, writes and broadcasts around the world, including providing analysis for channels such as the BBC, CNN and The Guardian. At MEX, Marek curates the experience and is there to help make the initiative more rewarding for all the participants, from ensuring everyone is drinking the best coffee to finding speakers who will change the way you think. |
Franco Papeschi Service Design Expert Web Foundation |
After introducing new thinking as a speaker and Pathway #7 leader at the last MEX, Franco returns to lead the work on Pathway #13. In this role he facilitates a team using quiet design principles to reduce the visual noise of mobile interface design. His previous work on Pathway #7 set a standard for how a MEX participant can provoke new thinking and work collaboratively with team members to explore challenging topics - we're delighted to invite him back for the next MEX. Franco's career spans User Experience management roles at Vodafone and, most recently, sharing his service design expertise with the Web Foundation to create a series of Mobile Innovation Labs in Africa. |
Tom Godber CTO Masabi |
Tom knows about efficient mobile development, combining an eye for interface design with deep knowledge of network optimisation. His career history includes a Masters in Computer Science from Cambridge and roles with Accenture and Trilogy. As CTO and founder of Masabi, he has led the company's work on developing mobile interfaces for the UK rail ticketing system. The project has seen him balancing the rules and regulations of a diverse transport network with customer expectations founded in traditional paper ticketing and timetabling. With his forthright opinions and long association with the MEX community, he is a natural choice to share his views on Pathway #1. |
Risto Lahdesmaki Chairman Idean |
As a co-founder and Chairman of the board at Idean, Risto's work combines years of focused expertise in mobile with broad, cross-industry understanding of user experience. Risto is a designer and early pioneer in UX consulting; he has been creating design methods and practices for the last 12 years, which have become a part of the industry standards. Serving over 300 clients globally in different industries has given Risto a unique and broad experience in the field of user experience. At MEX, he is deeply committed to inspire the community with new ideas for the future of digital experiences across multiple platforms. |
Peter "pdx" Drescher Sound Designer Twittering Machine |
Peter's experience of soundscapes for mobile devices spans two decades, from his work on the General Magic products in the early 1990s, through the pioneering Danger Sidekick platform and as Audio Director at Microsoft. He participates at MEX for the first time to share his deep knowledge of how the audible dimension influences mobile user experience in Pathway #9, challenging participants to think about humans' innate relationship with sound. |
Callum Rex Reid CEO Digicave |
Callum's background is as a film maker, producing 30 features for a range of clients including the BBC, Sky, CNN and MTV. As CEO of Digicave, he has been pushing the boundaries of 3D image capture, developing a system for bringing detailed 3D models to the web. He participates at MEX for the first time and will share his ideas as part of Pathway #4, exploring the future role of mobile devices in 3D content creation and the user experience challenges to be overcome. |
Chris Browne Technology Design Lead Fjord |
Chris first became involved in the MEX community when his augmented reality concept design won the student category at the very first MEX Awards in 2008. Following his studies at the Institute of Digital Art and Technology (IDAT), Chris has become the Technology Design Lead at Fjord, working on projects for Orange, T-mobile, Vodafone, Nokia, Samsung, Adobe, SanDisk and the BBC. We're delighted to welcome him back to MEX, where he will explore how pervasive wireless technology is enabling new forms of creative expression in Pathway #8. Chris is also the facilitator for Pathway #4, exploring the future of 3D mobile user experiences. |
Ramona Liberoff Executive Vice President of Marketing, Strategy and Planning Movirtu |
Ramona Liberoff is Executive Vice President of Marketing, Strategy and Planning at Movirtu, winner of the 2010 MEX Innovator of the Year Award. She'll be sharing her thoughts on the meaning of identity in a world of multi-platform experiences, where service interactions occur across a wide range of digital touchpoints and individuals are no longer tied to single devices. Ramona's interest in translating the nuances of human behaviour into digital experiences has seen her taking a Masters in Organisational and Social Psychology at the London School of Economics, as well as leading roles at M & C Saatchi, KPMG Consulting and BT. Prior to joining Movirtu, she was global client director at The Futures Company/Kantar. |
Jerome Nadel Executive Vice President of User Experience Mobiwire |
Jerome's engagement at MEX began in December 2009 with a session on communicating the spirit of brands through multi-platform experiences. He returns, bringing with him a portfolio of experience at Human Factors International and, most recently, leading the transformation of device manufacturer Sagem Wireless into Mobiwire. Jerome's session focuses on Pathway #1, asking whether a new model for surfacing digital services provides a better balance between resource efficiency and richness of experience than today's dominant approach of application silos. |
Ed Maklouf CEO Siine |
Ed made an instant impression when we met him with his eloquent explanation of the principles behind his semantic input start-up Siine. He will explore the themes of Pathway #9, looking at how additional senses - such as hearing - can become powerful tools for enhanced user experiences when used in combination with touch and visual design. In addition to Siine, Ed founded the Taxi2 service for sharing rides from the airport and studied communications, linguistics, group communication and semantics at Stanford. |
Louisa Heinrich Global Strategy Director Fjord |
We met Louisa earlier this year and were inspired by her ideas on how digital experiences could extend into and interact with the built environment around us. She will explore these themes at MEX in her session on Pathway #2. Louisa works as Global Strategy Director for Fjord, building on over 13 years of experience, across roles at the BBC and working with clients such as United Airlines, P&G, Nokia, Orange, Samsung, Deutsche Telekom, Vodafone and El Mundo. |
David Birnbaum User Experience Researcher Immersion |
David is a user experience researcher at haptic pioneers Immersion. His background is in the design of musical instruments and expressive interfaces. Immersion has been a long standing participant and supporter at MEX, but we met David for the first time in 2011. We were immediately impressed by his broad understanding of what connects humans with digital technology and his most recent projects to bring haptics to the Android OS. David's session at MEX will explore several Pathway areas where haptics have a potentially transformative effect on user experience. |
Simon East CEO DriveGain |
Simon's DriveGain application uses the unique capabilities of mobile devices to help users lead more sustainable lives, building an understanding of how they drive and helping them to use their cars as efficiently as possible. His session at MEX will focus on Pathway #7, looking at user motivations for sustainable living and how those translate into interesting experiences. Simon's long history in mobile dates back 20 years to his work at British mobile computing pioneer Psion, where he went on to become a founding executive at Symbian. In 2001, he subsequently launched the ground breaking Cognima platform and Shozu mobile photo sharing service. |
Remy Bourganel Head of Design and User Experience Orange Vallee |
Remy's mobile design experience spans leadership roles for Mitsubishi, Samsung and Nokia, where he established the first interaction design team in London. At MEX, he focuses on Pathway #1 and shares his ideas on designing efficient experiences which deliver meaningful, elegant interactions with the minimum use of resources. In his current role as Head of Design and User Experience at Orange Vallee, Remy won a 2010 MEX Award for ON, a new type of social platform. We're delighted to welcome him back to share his expertise. |
James Whatley Marketing Director 1000heads |
James is known for stretching the creative capabilities of mobile devices, using them to experiment with video, writing and communication. With his hands-on knowledge of using mobiles as creative tools, he provides insight into the user experience challenges customers face as they start to explore the advanced media capabilities embedded in their devices. He will respond to Pathway #8. In addition to his personal publishing, James is Marketing Director for 1000heads, where he helps clients such as Nokia, Heineken and Mars redefine the way they interact with both their biggest advocates and staunchest detractors. Other roles have included time as head of digital and social media for SpinVox, social reporting for Lucozade, customer champion on the start-up team for Mippin and co-founding the Really Mobile Project. |
Giles Colborne Managing Director CX Partners |
Giles first participated at MEX in December 2009, giving a thought provoking presentation on the meaning of simplicity in multi-platform experiences. He returns to lead the working session on Pathway #1, exploring the balance between good customer experience and network efficient design. Giles is Managing Director of CX Partners and has run usability studies on every continent (with the exception of Antarctica!). He was also President of the Usability Professionals Association in the UK from 2003 to 2007 and has worked on human computer interaction for more than 16 years. |
Mikko-Pekka Hanski Co-founder Idean |
Mikko-Pekka leads the working group on Pathway #8, exploring new forms of creative expression through mobile devices. He was one of the earliest members of the MEX community, joining in 2005. As a co-founder of Idean, he has led hundreds of design research projects across mobile, entertainment and a wide range of other areas. His in-depth knowledge of mobile is combined with a skill for sharing, teaching and helping companies achieve simplicity from complex problems. |
Jason DaPonte Managing Director The Swarm |
Jason understands how the timeless principles of storytelling shape the future of multi-platform digital experiences. Bringing a wealth of experience from his years as editor of BBC Mobile and as Managing Director of his agency Enter The Swarm, Jason has been instrumental in developing the MEX Pathway #2 on this topic. He gave an acclaimed presentation at MEX in December 2010 and returns to continue the exploration as leader of the Pathway #2 working session. |